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MY OWN CULTURE is committed to creating a one-stop IP research and development and incubation system. With IP as the core, spanning across fields such as literature, animation, film and television, and games, we achieve the development of IP resources throughout the entire industry chain through multidimensional linkage. The company owns MR BONE, K Daydream, JOURrNEY, Langlang Mountain Working Young and other popular IPs and authorized IPs, with cooperative artists from both domestic and international markets. Lao Liu (Li Zhen): animation director, designer, and well-known design magazine writer; Artist MAIZI (real name Song Wei), whose representative work JOURrNEY series was founded in 2012, includes art toys, sculptures, paintings, and more.

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